Lao Feng Xiang Pop-Up Store

老鳳祥快閃店

China|中國
This project is a prototype developed specifically for the “pop-up store” sales model. The design is targeted at two characteristics of pop-up stores: “mobility” and “reusability” the structure and furniture to reduce costs. The structural components and furniture are adaptable and artistic, making the store itself a functional and artistic, lightweight and delicate jewelry box.
這項目是特別針對”快閃店”銷售模式而開發的店鋪原型。設計特別針對快閃店的特性提出店鋪結構體及傢俱的”輕便性””可重複拆組性”以降低成本,將結構組件及傢俱模矩化及藝術性,讓店鋪本身成為兼具功能性及藝術性的輕巧精緻珠寶盒。