Hearts On Fire is a well-known western jewelry brand. This store is located in Taikoo Li in Chengdu, a well-known commercial shopping pedestrian walk rich in both ancient and modern history. The design concept of this project is to integrate international brands with local history and culture. Pay tribute to local cultural connotations, while retaining the brand’s essence and quality. Visitors would recognize the brand’s unique showcase furniture, while rejuvenated by the exhibition space and architectural language which echo adjacent Chinese-style historic buildings.
Hearts On Fire 是西方知名珠寶品牌,此家店鋪位於成都太古裡、一處以新舊歷史並呈知名的商業購物步行街區。此項目的設計概念是將國際知名品牌與在地歷史文化融合,在保留品牌自身DNA的同時也對當地的人文歷史涵構作出回應。不變的是品牌獨有的展櫃傢俱,空間及材料細部上則是呼應相鄰的中式古蹟建築。