SOINLOVE BY CHOW TAI FOOK

周大福SOINLOVE婚嫁店

Wuhan, China|中國武漢

The design is inspired by the painting“ The Kiss”by Viennese artist Gustav Klimt (1862~1918). Repeated stacking of gold foil on the painting celebrates precious and rare love. The new look of SOINLOVE emphasizes on simplicity as the new elegance. Wall panels consist of shiny diamond shaped mosaics, that brings out the franchise’s signature subtle pink. The store aims to create a space that highlight glamour with a modern twist, and a shopping experience that celebrate every important and cherished moment in life.

設計啟發來自于維也納藝術家古斯塔夫克林姆(Gustav Klimt,1862~1918)的畫作《吻》(The Kiss), 相對於畫作上重複堆疊的金箔歌頌愛情的珍貴稀有,在SOINLOVE店鋪的新形象中,以簡約為主導,牆面飾板使用微亮面寶鑽石的切割面畫上SOINLOVE的品牌粉紅色,利用空間璀璨感提供沉浸式體驗,慶祝歌頌人生中每個重要及值得珍惜的時刻。